HPA Tech Retreat: Grass Valley To Highlight New Camera, SDI/IP Gateway

Grass Valley will showcase two of its unique solutions at the annual Hollywood Professional Association (HPA) Tech Retreat, taking place February 20-24th at the Hyatt Regency in Indian Wells, CA. Grass Valley’s LDX 86N native UHD/4K camera and GV Node with IPG-3901 SDI/IP Gateway including TR-03 functionality will both be on display in the conference’s Innovation Zone, an area where companies demonstrate revolutionary products that improve and streamline the production process for today’s and tomorrow’s media and entertainment professionals.

“As consumers demand content of greater quality and quantity, media and entertainment professionals need equipment and workflow solutions that can invigorate and grow the business. From cameras to switchers to processing platforms, every piece of equipment is integral to producing optimal content for viewers,” says Alex Keighley, western region sales director, Grass Valley. “We are proud to highlight our LDX 86N camera and TR-03 functionality through the GV Node and IPG-3901 SDI/IP gateway, two important pieces of the high-quality production puzzle, at this year’s HPA Tech Retreat.”

The HPA Tech Retreat is a technology-focused assembly of the media and entertainment industry’s top engineering, technical and creative talent, as well as strategic business leaders. Professionals attend the event to learn, network and converse about innovative products and new ideas in all aspects of digital cinema, post production, film, television, video, broadcast, live mobile production and related technology areas.

Conference attendees can visit the Innovation Zone throughout the Tech Retreat to learn more about Grass Valley’s LDX 86N camera which offers multispeed and multiformat options, lending itself to varied programming needs. Grass Valley will also demonstrate the routing and manipulation of video and audio content into the IP domain by leveraging the VSF TR-03 recommendation based in the GV Node and IPG-3901 SDI/IP Gateway. Through this combination of technology, media and entertainment professionals will observe a functional workflow of baseband-to-IP conversion.

In addition to product demonstrations, Grass Valley senior account manager Mark Chiolis will moderate a panel on “Remote and Mobile Production” on Thursday, February 23, at 8:45 a.m. PT, alongside other industry experts.