VIDEO: Sports Media and Entertainment Session at NAB Show Hosted by SVG Tackles Changing Landscape
NBA, Facebook, NeuLion, ETN Media execs share their thoughts
Live sports are uniquely able to captivate consumers in the moment, no matter how viewers are tuning in. As streaming video quality and availability has caught up to consumer appetite, the industry is entering an era of unprecedented access to live streaming entertainment across many platforms and devices. With increasingly personalized and interactive experiences, streaming services are changing the notion of how fans watch live events. At the 2017 NAB Show last month, a panel moderated by SVG Co-Executive Director Ken Kerschbaumer entitled “A New Era of Live Entertainment Streaming” featured top execs from ETN Media/Street League Skateboarding, Facebook, the NBA, and NeuLion discussing the capabilities of leading streaming video providers and the inherent advantages for brands and content rights holders.
Click the image above to view the full video on NABShow.com.
The “A New Era of Live Entertainment Streaming” at the 2017 NAB Show featured Brian Atlas, President, ETN Media Inc./Street League Skateboarding; Steve Hellmuth, EVP, Media Operations & Technology, NBA; Dan Reed, Head of Global Sports Partnerships, Facebook and Chris Wagner, EVP & Co-Founder, NeuLion; and was moderated by Ken Kerschbaumer, Co-Executive Director, Sports Video Group.
For more videos from the 2017 NAB Show and other events, visit SVG On Demand.