Cine Gear Expo 2017: New FUJIFILM MK Cinema Lenses To Make Appearance

The newly launched MK Series of cinema lenses from the Optical Devices Division of FUJIFILM, along with the UA Series of HDR zooms, will make their Cine Gear debut next month. Also showcased during this event will be the entire range of FUJINON PL mount Cabrio and Premier zooms. The Cine Gear Expo 2017 exhibition occurs June 2-3 in Hollywood’s Paramount Studios.
In addition to the new lens highlights, a projection room within the company’s booth will return after a customer reception to a similar event held during Cine Gear 2016. A variety of lens technicians from around the country, such as Matthew Duclos, of Duclos Lenses, are scheduled to discuss and compare the optical traits of FUJINON cinema style lenses throughout both days of the show.

FUJINON MK50-135mm T2.9 zoom

“Cine Gear draws its sizeable crowd from some of our most active and involved customers,” says Tom Fletcher, Director of Sales, Optical Devices Division of FUJIFILM. “While we’ve participated in Cine Gear Expo since its inception, hosting a projection room with independent optical technicians from various rental houses and service facilities is relatively new. We’re looking forward to connecting with our existing customers more dynamically in this way as well as with an exciting, new group of potential FUJINON customers.”

With the first in its series introduced in February of this year, MK lenses are currently designed for E-mount cameras and boast advanced optical performance, ultra-compact and lightweight design, as well as good cost performance. The FUJINON MK18-55mm T2.9 is a standard zoom with an 18-55mm focal length. It is currently available for $3,799. The FUJINON MK50-135mm T2.9 will be available this summer. With a combined focal length range of 18mm-135mm in the Super 35mm format, together the first two “MK” lenses cover the most frequently used range utilized by emerging cinematographers.

The series offers fast lenses with T2.9 speed across the entire zoom range, enabling a shallow depth-of-field. The entire MK series is designed with the ‘emerging’ cinematographer in mind, whether shooting a live event, online programming, documentary, independent or short film production.

UA14x4.5B 4K HDR handheld lens

The latest handheld and studio lenses in the company’s Premier UA Series of 4K HDR 2/3” lenses will make their first Cine Gear appearance. The “UA14x4.5B” and “UA18x5.5B” are the latest handhelds, and the “UA27x6.5B” is one of the latest studio lens in the UA series – the world’s first designed specifically for HDR broadcast applications. The new lenses deliver edge-to-edge 4K optical quality to 2/3-inch 4K portable cameras and camcorders. These lenses join the “UA13x4.5B,” “UA22x8B,” “UA80x9B,” and “UA107x8.4B” in this series.

FUJINON’s popular Cabrio PL lens series includes: the newly introduced PL 20-120mm zoom, the PL 25-300mm, PL 19-90, PL 85-300, and PL 14-35mm. The PL 20-120, PL 19-90, PL 85-300, and PL 14-35 Cabrio feature detachable digital servo drive units. The PL 25-300 servo is optional, making all five Cabrios suitable as a standard cine or ENG-style lens. Designed using the latest proprietary optical simulation software, the range of Cabrio lenses offer quality optical performance in the center of the image and in the corners of the frame.

Subscribe and Get SVG Newsletters

  • SVG Insider (Tuesday - Friday)
  • SVG Digital Now (Monday)
  • SportSound (Monthly)
  • College (Monthly)
  • Venue Production (Monthly)