Live From Rio 2016: Canon Offers a Hand to Clients
Canon’s U.S. and European team are in Brazil, supporting such clients as NBC Olympics, NEP, NHK, Euromedia Group, and HD Resources. One estimate is that there are more than 1,000 Canon broadcast lenses covering the Games.
Canon’s team of more than 70 highly trained technicians and support staff will be in Brazil for nearly a month to support professional photographers and broadcasters, just as they do throughout the year. Canon Professional Services (CPS) is set to provide comprehensive equipment maintenance and repairs, extensive equipment loans, and expert technical support.
“Canon is proud to offer professional photographers and broadcasters high-quality image-making solutions that are thoughtfully designed and versatile so that they can capture sharp, clear, detailed images and video,” says Elizabeth Pratt, director, professional client development and support, Canon U.S.A. “Knowing that iconic images will be captured, seen and shared by people around the world really drives Canon to provide professionals with not only high-quality equipment but the customer support they need to help ensure they never miss a beat if anything happens to their equipment.”
Kenny Nakagawa, senior manager, engineering, Canon U.S.A., notes that the company’s Rio office has been busy and can also support complete overhauls of lenses and cameras. “Face-to-face communication is important,” he adds.
The Associated Press is using Canon cameras and lenses exclusively, including cameras integrated with advanced robotics systems. The robotic camera systems can be mounted both high above a field of play and underwater in pools, all fully controlled remotely over a network.
“High-speed and high-performing digital imaging solutions like the EOS-1D X Mark II camera and L-series EF lenses are key to our team’s success,” says Santiago Lyon, VP/director, photography, Associated Press. “Canon provides innovative technology and world-class optics that give us the solutions we need to create compelling images.”
A majority of Reuters photographers from around the world are using Canon DSLR cameras and lenses and trust Canon products and award-winning support team to keep them up and running.
“Photographing large sporting events for thousands of news outlets and an audience of billions requires meticulous planning and technical resilience,” says Kevin Coombs, production editor, Thomson Reuters. “The staff and engineers from CPS help ensure that the Canon cameras used by the world’s top sports photographers receive precision treatment that allows them to take pictures that capture key moments and illustrate the spirit of competition.”