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Avid addresses media industry challenges with Avid MediaCentral announcements

Published: September 14, 2015 at 10:52 am | By: SVG Staff

Avid made several key announcements around the Avid MediaCentral Platform and its associated modular application suites, further delivering on the promises of Avid Everywhere.

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Avid embraces Adobe, Apple in push to expand storage market opportunities

Published: September 12, 2015 at 10:51 am | By: Ken Kerschbaumer

Avid continues to expand its “Avid Everywhere” concept and the latest big move announced at IBC this week was the support of Adobe Premier Pro and Apple Final Cut Pro on the Avid Interplay media asset management system. “It’s a big deal because both Apple and Adobe can run as optimized, first-class citizens on our Avid […]

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