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Deluxe, Xstream Team Up on Turnkey Solution for OTT Services

April 14th, 2015 Posted in News Roundup By SVG Staff

Xstream (Booth N1825), provider of OTT and TV Everywhere services, and Deluxe OnDemand (Booth SU8905), provider of video workflow and content-supply solutions, are teaming up to offer clients a solution to create a compelling and personalized OTT service on all devices anytime and anywhere.

The Xstream MediaMaker and Deluxe OnDemand joint solution features best-in-breed Internet TV software and personalized, interactive consumer applications with an extensive catalog of pre-encoded and prepackaged video content of new releases, blockbuster titles, popular television series, favorite classics, and more, available for streaming or download. Removing the complexity of the OTT supply chain, the solution enables operators to launch scalable and personalized multiscreen services quickly, at a lower cost, and with complete control.

“Together with Xstream, we’re providing operators and our worldwide customer base with an end-to-end service-based approach to enable them to get their OTT services to market faster with an extensive catalog of titles ready for multiscreen distribution,” says David Cornella, SVP, business development, Deluxe OnDemand. “The Xstream platform offers the level of flexibility and capabilities essential to bringing a turnkey solution to market.”

Says Xstream CEO Simon Hoegsbro, “When launching an OTT service, content operations can often become a problem area, resulting in increased costs, quality issues, and time delays. By teaming up with leaders like Deluxe, we’re able to offer operators an innovative end-to-end OTT solution to meet the growing demands for quality content on all devices, anytime. Our combined solution is a winning formula for operators looking to launch a compelling and future-proof OTT service.”

The Deluxe OnDemand product suite includes a multiscreen-ready, studio-quality video catalog that easily integrates into the existing supply chain to simplify the delivery of next-generation video-content delivery.

The solution will be integrated to Xstream’s video-management system, Xstream MediaMaker, where it will be integrated with the build-in module, MediaMaker Loading Dock. This content-supply-chain–management tool is designed to solve many complex challenges, including continuously varying distributor requirements, supporting large amounts of content and fragmented supply-chain vendor deliveries, ensuring quality of assets (video and metadata), bridging the gap between legacy STB/IPTV and OTT/TVE, and screening and rating of assets for parental control. As a result, costs and resources spent to ingest and manage assets are reduced.