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ImagineLIVE Set for April 12 at Hard Rock Hotel

April 9th, 2015 Posted in News Roundup By SVG Staff

Imagine Communications will kick off a busy week at NAB with its exclusive ImagineLIVE event on Sunday, April 12 at 6 p.m. at the Hard Rock Hotel. The event will feature keynote presentations from Imagine Communications CEO Charlie Vogt, CTO Steve Reynolds, and Vince Roberts, executive vice president, global operations and chief technology officer, Disney/ABC Television Group. The event also includes a “Future of Television” panel moderated by Emmy award-winning TV anchor and journalist Deborah Norville. The panel will feature Sree Kotay from Comcast, Renu Thomas from Disney/ABC, Gunter Kamper with DirecTV, and Bob DeHaven from Microsoft. 

“This year’s NAB marks a turning point for the media and entertainment industry where proof of concepts and demos are yielding to global deployments and momentum behind tomorrow’s hybrid network architectures,” says Vogt. “We are helping guide the media and broadcast industry with visionary leadership and ground-breaking, innovative technologies. Our next-generation video infrastructure, advertising system and workflow management solutions will be demonstrated at NAB – and they all help media companies transition away from legacy, proprietary hardware to IP-enabled, software-defined and cloud-virtualized environments that provide the freedom to grow, change and adapt.”

During NAB 2015, Vogt will participate in two important industry panel discussions. On Sunday, April 12, he will join the Media and Finance Investors Conference, Business Strategy Perspectives from Industry Executives Panel, from 2:40-3:30 p.m. On Tuesday, April 14, he will be part of the NAB Super Session, “Television’s Transition to an All-IP Future – Why It’s a Big Deal,” from10:30 a.m.-12:00 p.m. The panel will discuss the inevitable move to technologies that promise greater efficiencies and opportunities for video broadcasting.

Visitors to the Imagine Communications booth, N2702, will experience first-hand how the company’s vision and innovation are poised to guide the media and entertainment market through the transition to a future defined by IP, software-defined networks and workflows, virtualization and multiscreen. Advanced technology and solutions at the Imagine Communications booth will include: the recently announced CloudXtream cloud video platform for multiscreen video distribution and monetization will be demonstrated, including cloud DVR (cDVR) and dynamic ad insertion (DAI). CloudXtream helps meet the growing and complex array of video distribution requirements, including live video, video on demand (VOD), cDVR, DAI, packaging, encoding, transcoding, storage management and cloud orchestration.

Also on display will be the industry’s first fully IP-enabled, software-based, integrated cloud playout platform running on commercial off-the-shelf (COTS) IT platforms, VersioCloud simplifies the creation and management of new channels. A demonstration of VersioCloud, as well as local, virtualized playout from a private data center, will be shown – along with examples of how these playout technologies can be used to easily add additional channels, reduce risk and support disaster recovery.

In addition Zenium provides an agile software engine that enables broadcasters and service providers to quickly adapt their workflows to capitalize on new service opportunities and simplify their management. In addition to showing next-generation file-based processing workflows in SelenioFlex File, Imagine Communications will showcase the recently announced Microsoft Azure Premium Encoder powered by Zenium. This new cloud offering for on-demand workflows provides exceptional agility and scalability for global multiscreen deployments. It also offers the quality and flexibility suited for professional media transcodes, enabling media companies to stream broadcast-quality content to virtually any device, anywhere in the world.