RRsat Global Communications Network Ltd. a rapidly growing provider of comprehensive content management and global distribution services to the television and radio broadcasting industries announced that SVT, Sveriges Television (Swedish Television), Sweden’s public television broadcasting service has chosen RRsat to expand its coverage all over Europe.

Over the past three years RRsat has been distributing the SVT channel over its Global Network to Asia through the Thaicom-5 Satellite. Under the current agreement, RRsat also distributes the SVT channel to Europe, Northern Africa & the Middle East through the Direct-To-Home distribution network, over Eurobird-9 satellite.

“After using RRsat´s turnaround services since 2005 for SVT Europa´s Direct-To-Home distribution to Asia, Australia and Africa, we are very pleased to expand our cooperation with RRsat to include Direct-To-Home services through Eurobird-9 satellite to Europe, Northern Africa and the Middle East”, said Riffa Hänninen, Head of SVT Europa, the international channel of the Swedish public service broadcaster SVT.

"We are very pleased that SVT, the Swedish national television, has chosen RRsat to expand its channels coverage to be accessible throughout Europe, Northern Africa and the Middle East over the Eurobird-9 satellite, our rapidly expanding Direct-To-Home and cable platform," commented Lior Rival, VP Sales and Marketing of RRsat. "Once again, RRsat, leveraging its broad global network and leading fiber infrastructure, will enable the channel to be reached by millions of new households.”