Web Audience for Games Soars for NBC and Yahoo
Aug 25, 2008 - 9:21:05 AM

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The ratings for NBC's television coverage of the Beijing Olympic Games were record-breaking this month, the New York Times reports. But the extent to which the Internet served as a supplement to television was unprecedented, and there were two clear winners: NBC’s own Web site and Yahoo's Olympics section. Read the full story here.


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