By Ken Kerschbaumer
The
NBA and Turner Sports officially launched their tighter relationship
this week when NBA TV began its season, broadcasting out of Turner
facilities in Atlanta. The move required new HD buildouts in Atlanta,
as well as new workflows because NBA digital-media management and
archive facilities remain in Secaucus, NJ. “This is a tremendous
facility,” says Mike Miller, NBA TV coordinating director, “and we bent
over backwards to welcome NBA TV to Studio B.”
Two
control rooms were upgraded to HD, and Turner’s Grass Valley Trinix
routing switcher essentially doubled in size to 1,024x1,024 inputs and
outputs, according to Peter Fredlund, Turner Studios director of studio
technical operations.
“We
began working on this after the deal was completed in January,” he
says. “We had an idea of how to build the facility but had to implement
the plan pretty quickly.”
The
control rooms feature Grass Valley Kalypso HD production switchers and
a Studer audio console capable of 5.1 surround sound. Graphics gear
includes Chyron HyperX Duets with Lyric 7.0 for lower thirds and
full-screen graphics. Also in use is Chyron’s XClyps, a multi-format
production-clip server that features real-time clip playback in single-
or dual-channel video and key. NBA TV studio content is produced in
16:9 with a 4:3 safe area. Teranex downconverters ready the SD signal
for distribution.
The
heart of the facility is a Harris Nexio server that has 10 inputs and
outputs and can store up to two weeks of NBA games. The Nexio is tied
into an Apple xSAN storage area network, and up to 14 Apple Final Cut
Pro editing systems can then use xSAN to prepare packages for
broadcast. An Isilon server is also on hand for storage of a full
season’s slate of games.
“We
have an OC48 connection to Secaucus,” says Fredlund, “and all of the
games are routed to us via that connection. Up to 12 games can be
brought in at once.
The
set offers six distinct production areas, including a breaking-news set
with robotic cameras that can allow news reports to be cost-effectively
pumped out to visitors of NBA.com or even to NBA TV. Says Miller, “The
technology here is tremendous.”
Turner
brings the efficiencies and experience from its work with NASCAR and
the PGA Tour to the NBA, says Lenny Daniels, SVP, sports production and
new media, Turner Sports New Media Group. “This really grew out of a
25-year relationship between Turner and the NBA, where we’ve known each
other really well and have loyalty. It was crazy getting this up and
running and figuring out content plans, branding, and programming.”
A
lot of programming for NBA TV will still be produced in Secaucus,
including promos, public-service announcements, and internal corporate
video work.
Technology
from Aspera plays a key role in content delivery to Turner. “We’ve been
using Aspera for years to flip files to Apple for iTunes,” says Steve
Hellmuth, NBA EVP, operations and technology. “Their middleware
guarantees delivery and a uniform compression formula.”
Loggers
at NBA will input metadata, and Turner staffers will be able to access
the live log as it is built. Games will also be immediately recorded in
Atlanta to prevent delay in getting content to viewers. “The servers
will be cleaned on a rolling basis,” says Hellmuth.
He
adds that the biggest improvement will be a result of the additional
manpower that Turner supplies. “For example, Turner has 14 people
working on development of their content-management system, and that is
a big step up in quality,” he says. “Viewers will also see a dramatic
uptick in the quality of the video presentation.”
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