Orange Chooses Dalet for HD Production and Enterprise MAM
by | Sep 12, 2008 - 11:19:04 AM
Orange
, a mobile operator in
France
has implemented Dalet Enterprise Edition to produce the highlights of the
French Football matches via their mobile and VOD channels.
Orange
acquired the rights from the French "Ligue 1" organization to
broadcast certain live football matches, as well as the rights for Mobile TV
and on demand magazines.
Orange
selected Dalet Enterprise Edition to facilitate the entire production of the
football game highlights offered to viewers via the highly popular Orangefoot
program.
Orange
went on air with Dalet Enterprise Edition on August 9, 2008.
"Dalet enterprise asset management is the technology enabler for converged
environments. Broadcasters can deliver content for Mobile TV, VOD alongside and
with the same ease as standard channels using a single unified system thanks to
the DaletPlus asset management platform," comments Stephane Schlayen,
Chief Operating Officer, Dalet SA. "The Dalet lossless metadata schema and
automated processes ensure
media and ultimately packages travel to the right distribution channels
regardless of delivery platform."
"The capability of Dalet to integrate both News and Media Asset Management
processes was instrumental in the selection of the Dalet solution," said
Alain Lorentz, Technical Director, Cognacq Jay Image. "The tight and
smooth integration between the Dalet MAM and the post production solution from
Apple is an essential feature; optimizing both the production processes and the
'time to air'."
Dalet Professional Services worked closely with system integrator Cognacq-Jay
Image to design and implement the digital workflow that facilitates convergence
for the modern multi-channel distribution.
The Dalet-driven production workflow at
Orange
includes production management capabilities; ingest logging, quality control,
planning, desktop production, and media asset management. Production storage
from Exanet and server playout from Omneon is seamlessly integrated into the
Dalet-driven workflow. Apple's editing is brought directly into the production chain
via Dalet Xtend. Dalet Enterprise Edition facilitates xml integration with
Mediagenix for programmation and with the Harris automation system to complete
the workflow. Visitors to IBC 2008 can see Dalet solutions on stand 9.D28.
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