CFL To Be Available In All U.S. Markets

The
Canadian Football League (CFL) announced that its 2007 season games will
be available across the
United States
in both high-definition and standard-definition broadcasts, kicking off with
the season opener on June 28 and continuing through to the 95th Grey Cup
championship in

Toronto,
Ontario on November 25.

CFL
coverage is offered this year in nine of the top 12

U.S. television markets via eight
Comcast regional sports networks, plus New England Sports Network (NESN). In
addition, national coverage will be available via Altitude Sports and
Entertainment, plus other regional sports networks carried on DirectTV and DISH
Network. High-definition broadcasts will be offered on Echostar’s DISH Network
via VOOM HD Networks’ WORLDSPORT HD.

Overall,
more than 70 million

U.S.
homes will have access to CFL Football each week of the 2007 season.

Comcast
RSNs and systems, plus NESN in
Boston, Altitude
Sports & Entertainment in
Denver, Cox Sport
Television

Louisiana,
Bright House Networks Catch 47 Tampa Bay Sports Television, and other regional
sports networks will carry games in standard definition. These games will also
be carried live on America One Television, which serves standard broadcast
stations coast-to-coast.

Every
Friday night, a CFL match-up will be televised exclusively in high-definition
on VOOM HD Networks’ WORLDSPORT HD. The League’s East and West Semi-Finals, its
East and West Championships, and the 95th Grey Cup will be available in both
formats.

“Increasing
exposure to our brand of football in the U.S.and internationally is an
important initiative to further develops our League,” said Mark Cohon, CFL
Commissioner. “Our game offers sports fans across the world a quick-paced,
exciting brand of football that is enjoyed by all age groups and naturally
connects with younger fans.”

The CFL
television coverage success has been achieved under the direction of Trajectory
Sports & Media Group LLC, which has the marketing responsibility for
Canadian football broadcasts in the United States and internationally. The New
York-based company has steadily broadened the distribution of CFL games since
partnering with the CFL in 2004.

“Working
with the CFL and Commissioner Mark Cohon in increasing

U.S. exposure
to its great game is exciting and valuable to today’s sports fan,” said
Richard Stone, the President of Trajectory Sports & Media Group. “Many
of the CFL’s great players are American and showcasing their talents and unique
stories to their home country is a rewarding and important experience.”

The
following television operations will carry 2007 CFL football:

Designated
Market Area, Rank, CFL Carriage

New York
, 1, SportsNet

New
York

Los Angeles
, 2, DirecTV and DISH Network via
Altitude Sports & Entertainment

Chicago
, 3, Comcast SportsNet Chicago

Philadelphia
, 4, Comcast SportsNet

Philadelphia

Boston
, 5,
New England Sports Network
(NESN)

San Francisco
, 6, Comcast SportsNet West

Dallas
, 7, DirecTV and DISH Network via
Altitude Sports & Entertainment

Washington
,
D.C.
, 8, Comcast SportsNet Mid-Atlantic

Atlanta
, 9, CSS

Houston
, 10, DirecTV and DISH Network via
Altitude Sports & Entertainment

Detroit
, 11, Comcast Local (

Michigan)

Seattle
, 12, Comcast Seattle

Altitude
Sports & Entertainment in Denver will again act as the league’s anchor RSN
distributed on DISH Network (Channel 410) and DirecTV (Channel 644), in
addition to providing coverage throughout the Rocky Mountain region. DISH
Network and DirecTV customers can also follow CFL action on SportsNet

New York, Comcast
Chicago, Comcast West, Comcast Mid-Atlantic and NESN.

Bright
House Network’s Catch 47 Tampa Bay Television and Cox Sports Television (

Louisiana) will again
carry games through the season..

America
One Television will distribute all games live to its national network of more
than 150 terrestrial stations coast to coast, and act as the operations hub for
games.

For the
2007 season, players with
U.S.
ties will once again record tune-in promotion messages for regional sports
networks and local market TV stations underscoring the CFL’s links to the
grass roots of

America.

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