Sports 620 KTAR renews contract with Arizona Cardinals

Sports 620
KTAR has renewed its three-year media contract with the Arizona Cardinals
Football Club. This means the station will continue to air its comprehensive
radio coverage of the team through 2010.

Erik
Hellum, KTAR’s vice president and market manager, said the contract with this
dynamic sports organization further demonstrates the station’s dedication to
the

Arizona
sports scene and its “all sports, all the time” mission. KTAR also is the radio
home of the Arizona Diamondbacks, Phoenix Suns and

Arizona

State

University football and
basketball.

“We are
proud of our association with the Cardinals and excited that we are continuing
our relationship at least through 2010,” said Hellum. “As a full-time sports
radio station, we have more time to offer coverage of Cardinals football, and
with the team that the Cardinals have built, they are giving us more to cover.”

Arizona
Cardinals’ vice president of marketing and sales Ron Minegar shares Hellum’s
sentiment. “KTAR is such an established and well-respected brand in this market
and we are thrilled to be renewing our partnership with the station. Valley
radio listeners have come to recognize Sports 620 KTAR as the number-one source
for local sports programming. This relationship between the Cardinals and the
station certainly reinforces that.”