B2B-TV and DIRECTV Sign Exclusive Agreement to Provide Service to Commercial Office Properties

B2B-TV, a supplier of centralized television distribution systems, and DIRECTV,
the nation’s leading satellite television service provider, announced an
exclusive agreement to bring premium television programming to businesses in
commercial office properties. Through the arrangement, B2B-TV will deploy a
nationwide centralized television distribution system and offer DIRECTV
programming to commercial customers.

presents a win-win situation for businesses who want affordable and top quality
television programming and building owners and managers who are often
challenged to provide access,” said Weston Munselle, CEO of B2B-TV.
“With B2B-TV’s fully managed solution, commercial properties can provide a
high-value amenity to tenants at low-to-no cost to them and businesses can
enjoy digital and High Definition programming from DIRECTV.”

with B2B-TV enables DIRECTV to reach even more commercial customers across the
country and provide them with the best television viewing experience
available,” said Brian Tomazic, Senior Account Manager, Commercial Sales,
DIRECTV. “With our 100 percent digital-quality programming, suite of
advanced technologies and the addition of up to 100 national HD channels by the
end of 2007, businesses will have a variety of programming choices available to
create the ideal mix for their viewing needs.”

Until now,
businesses in commercial buildings had few options for receiving quality
television service. Building owners had to protect limited rooftop and riser
space while businesses had to obtain approval from the building and make large
capital equipment expenditures. Today, B2B-TV simplifies the process by
providing a fully managed system that has minimal impact to the building and offers
a hassle-free and affordable solution for businesses.

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