Chyron partners with BIM’s YouNewsTV platform

Chyron
Corporation announced plans to integrate its innovative WAPSTR Mobile Video
Suite with Broadcast Interactive Media’s (BIM) popular YouNewsTV
platform.

Madison,

WI, based BIM is a provider of
locally-focused Web solutions for television and radio broadcasters.

This technology partnership will enable the full range of YouNewsTV’s viewers
generated still and video content to be available to television stations for
instant seamless on-air use, providing an unprecedented level of web and
television Broadcast integration. The integration of WAPSTR and the
YouNewsTV platform will shortly enter beta test at a number of client sites
over the next few months.

According to Bill Hendler, Chyron’s Chief Technology Officer, “Television
Broadcasters have recognized the important financial and strategic benefits of
incorporating viewer generated photos and videos into news and entertainment
programming. Cell phone cameras have become a vital tool for ‘Citizen
Journalism,’ and Web based content sharing communities have emerged as the most
important new media market. The combination of Chyron’s WAPSTR and
YouNewsTV will offer Broadcasters an unparalleled opportunity to integrate Web
based user content into their existing on-air workflow.”

Since its launch in May this year (2007), YouNewsTV is already live in over 40
markets in the

United States.
Many TV stations are daily airing user-generated video through the use of
YouNewsTV and manually moving materials from website to playout (see http://www.wtvh.com/news/local/9744947.html
as an example). The combination of Chyron’s WAPSTR and YouNewsTV
completed the “last mile,” seamlessly integrating YouNewsTV directly
with the newsroom.

Timur Yarnall, CEO of Broadcast Interactive Media added, “Chyron is a name
that is synonymous with quality products. We are very happy to be
partnering to provide viewers with a delivery mechanism for broadcasting their
footage both online and on-air. The news model is changing very quickly
and it is important that the audience and our clients are able to take full
advantage of today’s remarkable technology.”

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