ESPN Mobile TV available now on MobiTV

MobiTV,
Inc., along with ESPN, announced the availability of ESPN Mobile TV. ESPN
Mobile TV will replace the existing non-linear ESPN channel available through
MobiTV.

Through
the end of January, live events airing on ESPN Mobile TV include:

More than 50 hours of coverage from the Australian Open Tennis
Championships;

NBA
Games featuring the Dallas Mavericks (1/9), Phoenix Suns (1/16),

Miami
Heat (1/18) and Detroit Pistons (1/25) and a marquee match-up

between the

Los Angeles
Lakers and San Antonio Spurs (1/23);

Men’s
college basketball tripleheader involving top-10 teams

North

Carolina
and Duke on January 16 and quadrupleheaders on January 19 and
26;

More
than 10 hours of coverage from Winter X Games 12; Coverage of the MLS Draft,
and more.

“MobiTV
is committed to delivering the marquee TV brands consumers are used to seeing
at home and ESPN programming represents a significant milestone in our mission to
deliver home-like viewing experience to consumers, wherever they are,”
said Jeff Bartee, vice president of content and programming at MobiTV.
“The demand for on-the-go and live sports programming has not only
contributed to the success of the mobile television category, but has quickly
shifted our mobile and broadband services from novelty to necessity.”

“ESPN’s
multiplatform approach gives fans the unmatched programming and can’t-miss
highlights they want, anytime and anywhere,” said Matt Murphy, senior vice
president, digital video distribution at ESPN. “Adding ESPN Mobile TV to
the MobiTV lineup truly delivers live, action-packed sporting events and keeps
fans connected away from the big screen.”

ESPN
Mobile TV will replace ESPN’s first made-for-mobile sports programming channel
launched by MobiTV in July of 2005. The latest ESPN channel will be included in
the basic programming line up and will span several of MobiTV’s products,
including Sprint TV Xtra (Sprint), MobiTV on AT&T and Axcess TV Live (Alltel),
among others.

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