Aspera Integrates With IBM Media Hub Solution Framework

Aspera says its whole
suite of software products now seamlessly integrates with the IBM Media Hub
Solution Framework, enabling digital content to be moved at maximum speed with
unprecedented bandwidth control, complete security and uncompromising
reliability.
IBM Media Hub Solution
Framework integrates business and media production applications into a single,
streamlined, file-based workflow. High-speed file transfer capabilities including
Aspera’s fasp transport technology complement Media Hub’s open standards
approach and streamlined architecture, enabling media and entertainment
companies to reduce costs and get new products and services to consumers more
rapidly through improved production and distribution capabilities.
“Aspera powers high-speed
transfer of media files regardless of size, network conditions and
distance,” said Michelle Munson, Aspera co-founder, president and CEO.
“The integration of our breakthrough transport technology with IBM’s
industry-leading content management, production and delivery architecture gives
media organizations the flexibility and performance to successfully implement
the complex content workflows they now need to build their business upon.”

“Media and
entertainment companies require solutions that help them respond quickly to a
more complex, fast-paced and fragmented marketplace,” said Steve Canepa,
vice president, Global Media and Entertainment Industry at IBM. “Media Hub
offers a foundation to enable business transformation by linking business and
content systems together for effective media management. Integrating high-
performance file transfer technologies such as Aspera’s further enhances our
ability to provide the speed and flexibility that our media clients demand.”