Industry Professionals Gather to Tackle Challenges of Sports Asset Management

This week,
the Sports Video Group gathered over 100 sports professionals from across the
country in Charlotte, N.C. to share ideas, challenges and success
stories in asset management. Sponsored by Avid, Sony, Thomson
Grass Valley,
Panasonic, Ascent Media, Aspera, Quantel and Bexel, SVG’s second annual Sports
Asset Management event was hosted by NASCAR Media Group and included an
exclusive behind-the-scenes tour of the company’s expansive Charlotte facility, giving attendees a closer
look at NASCAR Media Group’s new workflow. The tour included demonstrations by
NASCAR technology partners Videobank, Front Porch Digital, Pillar Data and
Quantel.

“Giving our members and sponsors a chance to see a world-class
organization’s asset management and production workflow in person goes to the
heart of SVG’s mission of advancing content creation and distribution
techniques,” says Martin Porter, SVG executive director. “We thank
NASCAR Media Group COO Jay Abraham, Director of Internal Operations Scott
Rinehart and their entire team for allowing our members to get under the hood
of NASCAR’s operations.”

Following the tour, three conference panels were held focusing on top industry
concerns like metadata and logging, choosing the best codec for one’s needs and
weighing the different archive media and technology options. The interactive
panel discussions brought together top executives from technology providers,
broadcasters and sports leagues to share their experiences, answer questions
and raise some new ones regarding best practices in the field of asset
management.
Panel
topics and panelists included: Asset
Management Trends and Technology Moderator:
David Shield, Head of Operations and Engineering, IMG Media Panelists:
Brian Campanotti, CTO, Front Porch Digital Mark
Chiolis, BU Marketing/Broadcast and Production, Thomson Grass
Valley Chris
Golson, CMO, SAMMA Systems Jens
Knudsen, Ardendo Operations Manager, Americas, Vizrt Scott
Rinehart, Director of Internal Operations, NASCAR Media Group
The Codec
and File-Based Challenge Moderator:
Ken Kerschbaumer, Editorial Director, Sports Video Group Panelists: Ken
Hunold, Broadcast Applications Engineer, Dolby Patrick
McClean, Director of Product Marketing, Avid Technology Michael
Bergeron, CTO, Panasonic Paul
Turner, VP of Marketing, Omneon Video Networks Hugo
Gaggioni, CTO, Sony Broadcast
Working
Together: Improving the League/Network relationship Moderator:
Ken Boudreau, Senior Director, Media Assets, ESPN Panelists:
Ken Adelson, SVP Production Operations and Planning, NBA Entertainment David
Dukes, Director of Technical Operations, PGA Tour Productions Nathie
Malayang, CNN Sports Library Manager, Turner Sports Michelle
Munson, President, Aspera Josh
Wiggins, Senior Director Global Strategic Sales, Ascent Media John
Woodhouse, Broadcast Marketing Manager, Quantel