ESPN International To Bring Super Bowl XLIII In HD to Latin America Via DirecTV HD

This year, for
the first time ever, American-football fans in Latin
America will be able to enjoy the Super Bowl in high-definition. ESPN
International, the rightsholder of Super Bowl XLIII in the region, is
offering HD coverage of the event through the DirecTV HD platform.

“There is nothing like a sports HD broadcast,”
says Tim Bunnell, SVP of programming and marketing for ESPN International.
“Fans in the United States
and other parts of the world are already able to enjoy marquee sporting events
in HD. At ESPN, we are eager to lead the way in Latin
America with HD sports transmission. Starting ESPN HD coverage in
the region with an event like Super Bowl XLIII is a thrilling opportunity for
us and a thrilling offering for DirecTV subscribers.”

Adds Richard C. Nerod, SVP of
programming and acquisitions for DirecTV Latin America, “We’ve had a great relationship with ESPN and
have obtained marvelous feedback from our clients in our joint expanded
coverage of the Tennis Grand Slam tournaments. The ability to now
offer Super Bowl XLIII in HD is a great opportunity for our clients to enjoy
for the first time ESPN HD.”

DirecTV
customers will be able to enjoy Super
Bowl XLIII in ESPN HD coverage on channel 1004 on Sunday Feb. 2.