RTR Russia Selects Chryon Lex2
RTR, the multiple-channel Russian broadcaster and content provider with more than 80 affiliated regional bureaus and stations, has purchased multiple Chyron LEX2 graphic systems for use in news, culture, sport, arts, and entertainment programmes.
The sale, through Chyron’s regional distributor, Sankom Pro, means that RTR will transform its broadcast workflow and playout with professional graphics.
RTR Technical and Production Complex Director Michael Klimanov says, “LEX2 is very powerful, and, at the same time, it is a cost-effective graphic system. It provides all the features we need for our television productions, as well as an elegant upgrade path should we choose to do so in the future. Chyron’s excellent reputation for quality products, service, and support played a very significant role in our choice.”
An example of that support came in the form of RTR’s long-term subscription to the NewStar news system, which required specialist configuration of the LEX2 system for compatibility, further demonstrating the flexibility of the system in addition to being a decisive factor selecting it as RTR’s newsroom graphics system.
Chyron VP/GM, EAME, David Ward adds, “As Russia’s main state broadcaster, RTR reaches millions of viewers across the country with high-quality news and entertainment. The ability to reinvigorate their brand across with LEX2 is a significant and cost-effective capability that will greatly enhance the look and feel of their professional graphics.”