RRsat Global Inks Overseas Distribution Deal With Fox Sports
RRsat Global Communications Network has signed a distribution agreement with Fox Sports, for distribution to Europe, the Middle East, and North Africa. Distribution will be via the Eurobird-9 satellite in MPEG-4 format is SD with the possibility to add HD format in the future.
“We are proud that a major and leading sports channel, such as FOX Sports, chose RRsat to expand its distribution of leading US sports into Europe and the Middle East,” comments Lior Rival, vice president, Sales and Marketing of RRsat. “We believe the fact that FOX Sport’s decision to expand their relationship with us, testifies their satisfaction with our existing services. We believe our expanding relationship with FOX could lead to significant additional business with FOX in the future. In addition, with this agreement, RRsat will be increasing the highly successful SD feed already being distributed to Israeli television operators with a parallel HD feed.”
“As one of the leading providers of sports coverage in the United States, we have a global audience and distribution is a key and an uncompromising undertaking for us,” says Julio R. Sobral, SVP Broadcast Operations of Fox International Channels. “In RRsat, we have found a partner that is more than capable, and our work with them so far has met and even exceeded our expectations. We look forward to a long and fruitful relationship with RRsat, as we continually build our global audience of sports enthusiasts through them.”