Fox Sports, NESN Partner Up on Digital Content
FOXSports.com on MSN and NESN announced today a new digital content sharing partnership that will make NESN.com the exclusive provider of New England and Boston sports news on one of the most popular sports web sites in the country. The agreement allows FOXSports.com the right to both publish and directly link to NESN’s sports news content and provides for significant cross-promotional opportunities between the two sites.
“The FOX Sports Local websites are the fastest-growing regional sports websites in the country,” says Mike Hall, NESN’s Director of New Media. “We are proud to join the FOX Sports family of local websites to help extend their reach in the northeast while helping NESN to continue to grow our site as the premier destination for fans of New England sports.”
Kyle McDoniel, VP of Business Development for FOXSports.com adds: “Providing our readers with the latest news in New England sports greatly enhances FOXSports.com and complements the coverage from all of our existing local sites. We’re excited to partner with the leading sports website in that market,”