CTV Deploys Snell’s Alchemist Ph.C – HD for Royal Wedding Coverage
Canadian broadcaster CTV chose Snell’s Alchemist Ph.C – HD motion-compensated standards converters for the network’s coverage of the royal wedding of Britain’s Prince William and Catherine Middleton on April 29.
“The Snell Alchemist Ph.C – HD is well-known as the ‘state of the art’ in frame-rate conversion, and the solution consistently demonstrated superior performance and picture quality compared to other systems we evaluated,” said Mark Weeres, senior technical manager for CTV’s royal wedding coverage. “With the Alchemist units deployed, we know we achieved the highest quality frame-rate conversion with the fewest artifacts and highest picture quality.”
For the royal wedding coverage, CTV deployed eight Alchemist Ph.C. – HD units at its main broadcasting center in Buckingham Palace. On the wedding day, the Alchemist units received live feeds in 1080 50i from U.K.-based broadcasters supplying pool coverage, and converted them to 1080 59.94i for delivery to CTV’s OB vehicles and distribution to the Canadian viewing audience.
“Once again, the Alchemist Ph.C – HD has shown why it is the conversion system of choice for today’s biggest names in broadcasting and television news, enabling them to overcome standards barriers for delivering high-quality HD content from remote sites around the world,” says Paola Hobson, senior product manager, Snell. “With the Alchemist Ph.C. – HD, CTV was able to bring the royal wedding home to viewers in Canada with the highest-possible HD picture quality.”