Shopkick Sends You Deals From Your Couch via TV Commercials

Gigaom.com reports that Shopkick is taking its audio check-in technology to television in a new deal with the CW that will allow Shopkick users to unlock exclusive deals when they use their app during certain commercials. The partnership, which will be announced today at the CW’s upfront presentation, is a significant deal for Shopkick and shows how smartphone apps like Shopkick can help brands connect their broadcast commercials to local transactions.

You can read more at http://gigaom.com/2011/05/19/shopkick-teams-with-cw-to-make-tv-ads-active/