espnW.com Launches Weekly Digital Video Series

The Word, where well-respected female journalists and television
analysts discuss current sports issues, launched on espnW.com.
The video series focused on topical issues from the world of
sports, discussed in a roundtable conversational format.  Participants
include ESPN commentators Julie Foudy and Jemele Hill, espnW.com
writers Sarah Spain and Jane McManus, and ESPN anchors Prim Siripipat
and Cassidy Hubbarth.

The first episodes featured Foudy, Hill, and Hubbarth discussing
several current topics including whether women’s pro sports leagues
can succeed, are female athletes using their sexuality too much to
build their brand, and in the wake of Gisele Bundchen’s reaction to
the New England Patriots Super Bowl loss, what is the proper way to
react to a loss.

“This is an exciting concept and I look forward to being involved in
this new show,” said Foudy. “Similar to my playing days and the
constant banter with teammates, it’s great to be back on a team
debating hot topics… with more makeup on now. It’s also another great
opportunity to highlight the personalities and voice of espnW.”

New segments of The Word will be posted two or three times per week.
Each episode will run three to five minutes with three espnW
contributors.  Topics will generally be drawn from news surrounding
mainstream women’s and men’s sports.

“We’ll bring a smart, funny and distinctly female point of view to the
larger conversation around the sports events and stories that are top
of mind,” said Tina Johnson, espnW editor-in-chief.  “Think ESPN’s
SportsCenter meets ABC’s The View. We’ll offer a fresh perspective and
insight on topics of the day that both engages and enlightens our
audience.”