VER Assists in Launch of First Permanent Stereoscopic 3D Studio in U.S.
Stageside Productions, ACL Live’s full service, in-house production company, has partnered with Sabella Dern (SD) Entertainment and Video Equipment Rentals (VER) to launch the nation’s first permanent stereoscopic 3D production studio.
The collaboration will bring stereoscopic 3D acquisition and broadcast technologies to advertisers, sporting events, concerts, sitcoms and more. The award-winning ACL Live, which recently played host to Bruce Springsteen and Jay-Z during the 2012 SXSW Conference, is a 2750 capacity performance and production facility that converts into a 10,000 square foot state-of-the-art sound stage and stereoscopic 3D/2D production facility.
“We believe 3D is an important aspect of the production landscape and are proud to be a part of the world’s first turn-key fully integrated live 3D production facility,” says Aaron Latham-James, VER’s Director of 3D. “With VER’s world class 3D technology support, this is going to significantly lower the barrier to cost-effective live multi-camera stereoscopic production to forward-thinking companies who can now utilize ACL Live as the backdrop for any type of 3D production. With our state of the art technology, 3D production expertise and the phenomenal space that is provided by ACL Live, we look forward to working with partners to realize their brands and content in 3D.”