Tennis Channel’s First TV Everywhere Application Enabled by Level 3
Level 3 Communications has enabled the Tennis Channel to deliver the 2013 U.S. Open Tennis Championships as part of a new TV Everywhere application, which includes live playback of the Tennis Channel’s 24/7 broadcast network.
Tennis Channel was able to use Level 3’s expansive content delivery network (CDN) and Vyvx broadcast capabilities to give its viewers around the world a consistent HD-quality experience during the U.S. Open. Not only did Tennis Channel viewers enjoy live television coverage of one of the most-watched events in the world, but also they were able to see that same level of coverage on their iOS, Android and desktop devices.
In total, Level 3 delivered more than 75 hours of live or first-run U.S. Open matches to connected viewers, and going forward, will continue to stream the network full-time 24 hours a day, seven days a week for tennis fans everywhere.
“The U.S. Open marks the first time Tennis Channel has delivered authenticated live U.S. Open content to PCs and mobile devices, and Level 3’s extensive global network allowed us to seamlessly reach our audience through multiple platforms,” said Dean Hadaegh, senior vice president of Broadcast Operations and chief technology officer at Tennis Channel. “Our teams worked tirelessly to create a one-of-a-kind tennis viewing experience, and with Level 3’s content delivery expertise, we successfully introduced new ways for tennis fans to interface with our content.”
“Level 3 is proud to work with Tennis Channel to enable fans to watch the U.S. Open – one of the preeminent and most-watched tennis events in the world – anytime, anywhere and on nearly any device,” said Mark Taylor, vice president of Media and IP Services for Level 3. “Our work with Tennis Channel is just one example of how Level 3 can provide a complete end-to-end, single source solution, taking video content from its source, encoding it and securely streaming to mobile devices across the globe.”