Dutch Regional Broadcaster Streamlines Multiplatform Workflows with Grass Valley

Omroep Flevoland, a Netherlands regional broadcaster, has selected several live production and playout tools from Grass Valley to streamline its workflows to meet its viewers’ growing demands for multiscreen, multiplatform viewing. Omroep Flevoland is an independent broadcaster in the Flevoland province of the Netherlands that brings 24/7 news, sports, weather, and traffic updates via radio, television, and the Internet to the region’s residents.

To serve its viewers, Omroep Flevoland selected GV STRATUS nonlinear media production tools in combination with EDIUS nonlinear editing software, and GV Edge for integrated playout. Grass Valley’s solutions enable Omroep Flevoland to adopt a unique approach to its news cycle by combining workflows across radio, television, and Internet streams.

“Upgrading from our existing Grass Valley Aurora system to GV STRATUS now allows us to operate from a sleeker, more state-of-the-art newsroom,” says Allard Berends, CEO, Omroep Flevoland. “As we deliver breaking news across many forms of media and distribution, we don’t want to waste valuable time creating and duplicating multiple formats of content – that’s not the way we want to work. When news breaks in the Flevoland region, we want to be the first to cover it on every screen, and our new Grass Valley multiplatform toolset facilitates this by offering a ‘create once, publish everywhere’ consolidated workflow.”

GV STRATUS is an easy-to-use suite with a wide range of software-centric tools for a robust nonlinear production workflow, offering support for ingest, editing, content aggregation, logging, transfer, and playout. It combines with EDIUS nonlinear editing software to offer powerful, real-time editing functionality. GV Edge offers a robust and proven Linux-based playout solution that includes built-in graphics and multiscreen delivery capability. The solutions form a seamless production/delivery platform that integrates into Omroep Flevoland’s existing infrastructure to deliver premium performance across media and devices.

“We have been working with Omroep Flevoland for many years and have developed a great relationship,” said Said Bacho, Senior Vice President EMEA, Grass Valley. “When taking into account the broad range of content that Omroep Flevoland is producing, it was important for us to deliver a single application that is highly efficient when simultaneously sending content across several distribution channels. Our solutions optimize and unify workflow by enabling cross organizational collaboration ensuring every user has access to every piece of media on the network with the best tools at hand required to manage the content.”