Time Warner Cable Sports, Aston Villa FC Sign Programming Agreement
Aston Villa Football Club and Time Warner Cable Sports are delighted to announce an agreement which will see the club’s international television programme, “Aston Villa Weekly,” screened on two regional sports networks in the Southern California area, USA, Time Warner Cable SportsNet and Time Warner Cable Deportes, making them the only current American outlet for Aston Villa programming.
The two-year agreement will see “Aston Villa Weekly” broadcast to millions of homes in America each week on Time Warner Cable SportsNet and Spanish-language sister network Time Warner Cable Deportes. The deal with Aston Villa will enable US sports fans to keep in touch with the fortunes of one of the most successful clubs in the history of English football.
Russell Jones, Head of Marketing and Communications at Aston Villa, said: “We are delighted to have signed this deal with Time Warner Cable. This relationship will help us reach millions of homes across America, which will not only provide existing fans with another platform to keep up to speed with events at Villa Park, but also allows us an opportunity to introduce Aston Villa to an entirely new audience. We’d also like to say a big thank you to Lee Berke, President & CEO of LHB Sports Entertainment & Media, Inc., who has helped us conclude this deal.”
“Our viewers love soccer and we’re thrilled to be able to provide them with even more premiere soccer programming through our new partnership with Aston Villa,” said Mark Shuken, Senior Vice President and General Manager, Time Warner Cable Sports Regional Networks. “The behind-the-scenes content and insider access of ‘Aston Villa Weekly’ perfectly match our programming philosophy and we’re excited that Time Warner Cable SportsNet and Time Warner Cable Deportes viewers can now watch it every week.”
“Aston Villa Weekly” is a three-hour programme focusing on all of Villa’s Barclays Premier League games. The weekly show features Villa’s most recent Barclays Premier League game in full, as well as interviews, news and behind-the-scenes features from the club’s Villa Park stadium and Bodymoor Heath training headquarters.
“Aston Villa Weekly” will air for the first time on Time Warner Cable SportsNet today, Tuesday, October 22. This week’s schedule for the show on both networks is as follows (all times Pacific):
TIME WARNER CABLE SPORTSNET
Tuesday, 22nd October – 11 a.m. to 2 p.m.
Thursday, 24th October – 11 p.m. to 2 a.m.
Sunday, 27th October – 10 a.m. to 1 p.m.
TIME WARNER CABLE DEPORTES
Wednesday, 23rd October – 6 p.m. to 9 p.m.
Wednesday, 23rd October – 9:30 p.m. to 12.30 a.m.
Thursday, 24th October – 9 a.m. to 12 p.m.
Sunday, 27th October – 3 p.m. to 6 p.m.