FOX Sports Digital - Sporting News Media Secures Top Digital Sports Video Ranking
“FOX Sports Digital – Sporting News Media,” the newly formed joint entity created by FOX Sports Digital and Sporting News Media, a PERFORM Group company, ranked no. 1 in digital sports video with 23.3 million unique viewers, according to comScore’s August Video Metrix report. Additionally, “FOX Sports Digital – Sporting News Media” reached 61.2 million sports fans across digital platforms in August, to make the joint entity the third largest digital sports media brand in the US, according to comScore’s Media Metrix, Multi-Platform report.
Juan Delgado, CEO, Sporting News Media commented: “Sporting News Media consistently ranked number one in Video for the past several years – and now, together with FOX Sports Digital, we’re one of the largest digital sports media entities overall.”
“The combination of our relationship with Sporting News Media, and our own focus on improving FOX Sports digital video content, gives us dominant video scale in the marketplace,” said Pete Vlastelica, Executive Vice President, Digital, FOX Sports. “FOX Sports Digital – Sporting News Media’s top ranking in the video category reinforces our position as a supplier of high quality, engaging video inventory.”
In July, FOX Sports Digital and Sporting News Media announced a cross-platform content, distribution, and media relationship that will bolster each company’s ability to offer the most comprehensive digital sports video and editorial coverage across the web.