Immersive Sound: Mark Richer on ATSC 3.0 Audio reports that the next-generation broadcast transmission standard typically evokes discussions about mobile distribution and interactive functionality, but it will also include an emerging type of audio that places discrete sounds in a specific space. Think of it as all-around sound versus the 5.1 channels most often associated with surround sound. The Advanced Television Systems Committee issued a Call for Proposals last month for the ATSC 3.0 Audio Standard. ATSC President Mark Richer provided an overview of the developing standard in a back-and-forth with TV Technology’s Deborah McAdams.

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