Rogers Select Rick Brace as President for Media Business Unit
Rogers appoint of Rick Brace as President of its Media Business Unit effective August 10, 2015.
A strong business leader with a proven track record, Brace brings more than 35 years of experience in the sports and media industries. He started his career at CBC taking on a number of increasingly senior roles between 1975 and 1988. He played a founding role at TSN, and became President of TSN in 1998 through 2000. He joined CTV in 2000, holding a number of key executive positions including President of Specialty Channels and CTV Production, and President of CTV.
Brace will succeed Keith Pelley, who has served as President of Rogers Media since 2010.
“Rick is a seasoned business leader with strong operational experience and a passion for the media industry that’s second to none,” said Laurence. “He’s highly skilled at developing strong teams who perform, so he was the natural choice to tackle the challenges facing the media industry. Rick and Keith will work together with the senior team to ensure a smooth transition.”
Brace will be responsible for leading the continued evolution and growth of Rogers’s $1.8 billion media business. He will oversee the company’s strong portfolio of media assets including its broadcast business, publishing brands, The Shopping Channel, Sportsnet, and sports investments including the Toronto Blue Jays, the NHL, and MLSE.
“This is an opportunity I just couldn’t pass up,” said Brace. “When you look at the mix of assets, the Rogers 3.0 plan and the digital disruption that’s transforming the media industry, this is a tremendous opportunity. Keith has done a terrific job repositioning the media business so now it’s my job to use the assets we have and work with the senior team to bring Canadians the content they want, where they want.”