ATEME, Twentieth Century Fox Deliver UHD Movies for Home Viewing
ATEME and Twentieth Century Fox have enhanced development of the TITAN Software Transcoder, to enable distribution of the first ever Ultra HD (UHD) with High Dynamic Range (HDR) movies for home viewing, beginning on July 18.
This collaborative technology enables stunning picture quality and true-to-life colors that capture the thrilling theatrical experience to delight consumers at home. UHD with HDR will change the future of entertainment, and the development of the TITAN Software Transcoder is an indicator that the future is now here.
Committed to innovation leadership, Twentieth Century Fox Home Entertainment continues to enhance viewing experiences with the release of LIFE OF PI and EXODUS: GODS AND KINGS in UHD with HDR. The visionary company also recently announced that all future Twentieth Century Fox theatrical releases will be finished in UHD.
“Twentieth Century Fox has worked closely with ATEME to fine-tune the TITAN transcoder and add custom features,” said Hanno Basse, chief technology officer of Twentieth Century Fox, and President of the UHD Alliance. “As the specifications and standards evolve, ATEME’s flexibility in modifying and implementing new features, combined with TITAN’s high video quality, enabled Fox to be the first to market with a new viewing experience.”
TITAN is multi-codec and format video transcoding software for Live, OTT and File mezzanine, VOD, Post-Production, Playout and Archive applications. TITAN is easy to configure and integrate into any existing workflow, including integration with CA, DRM, and Digital Ad Insertion. TITAN includes 24/7 automation and workflow capabilities and can be deployed on-premises and/or in the cloud.
“We are excited to partner with Fox in setting a new standard for premium video quality,” said Michel Artieres, CEO of ATEME. “Continuous investment in video compression research is in ATEME’s DNA. Our commitment to standardization bodies, as well as tight cooperation with our ecosystem partners, has positioned us as a trusted technology advisor to Fox Home Entertainment. We are excited to further demonstrate our leadership in the implementation of the HDR standards as they are released and look forward to widespread availability of UHD with HDR content.”