SoCal Rentals Field 20 Panasonic AK-HC3800 HD Studio Cameras, Purchases VariCam 35 4K Camera/Recorders

SoCal Rentals recently invested in an additional four Panasonic AK-HC3800 HD studio cameras, bringing its total to 20 units. The company also purchased a pair of VariCam 35 4K Super 35mm camera/recorders, and added AW-HE40 integrated full HD pan/tilt/zoom cameras to its extensive Panasonic PTZ inventory.

According to CEO Eric Broderson, SoCal Rentals has witnessed the growing popularity of the HC3800 in both the broadcast and A/V markets. “This is round three of our HC3800 purchases; the camera has been a winner for us on projects ranging from major network broadcast shows to tons of events and festivals.”

“Features like the HC3800’s 23.98 recording support and its internal 2X digital extender originally convinced us that the camera was a solid performer, which has been confirmed by increased customer demand,” he continued. “The HC3800 is very reliable, easy to ship, rugged beyond belief and stable in the rental market.”

He noted that the most recent purchase of HC3800s included AK-MSU935 master control set-ups for the company’s custom camera flypacks, and for broadcast video control and studios that require this option.

Broderson said that SoCal Rentals bought the two VariCam 35s specifically for a two-year deal on a network television show and he is hoping to expand this inventory over the next year.

With the addition of the HE40 cameras, the company now has more than 50 Panasonic PTZs available for its clientele. “We like the HE40’s small size, its Power over Ethernet+, which saves a lot of time and energy in set-up; and its IR Night Mode, which is terrific for reality shows and ‘hidden’ camera commercials,” Broderson said. “We are also excited to be adding in the future the new Panasonic AW-UE70W 4K PTZ for the ever-growing 4K market and demands.”