ONE World Sports Adds Juventus Soccer Club Channel
ONE World Sports has signed a multi-year, multiplatform agreement for exclusive carriage of Juventus TV (JTV). JTV is the club channel of Juventus Football Club, the storied Italian soccer dynasty from Italy’s top-flight Serie A first soccer division.
ONE World Sports will air exclusive first-runs of complementary programming including pre- and post-game analysis, player interviews and profiles as well as encore presentations of matches. Juventus’ first appearance on ONE World Sports will be on January 12 at 6:30 PM against U.C. Sampdoria.
“ONE World Sports partnership with Juventus, one of Italy’s most storied clubs, is another clear indicator of our intention to align with the top sports clubs around the world to provide the highest quality and most diverse programming to our viewers,” said Joel Feld, ONE World Sports Executive Vice President of Programming & Production. “The exclusive, behind-the-scenes action provided by JTV, coupled with the action on the pitch, allows fans to build an affinity for the players and a connection to Juventus as a whole.”