SVG College Sports Summit: Social Video, The Valley on ESPN3 Case Studies Highlight Program
This year’s SVG College Sports Summit boasts a fully-loaded program to address a wide-array of sports video production challenges and opportunities, including in depth looks at social video and engagement strategies with Clemson University, the development of the new Missouri Valley Conference-wide digital network, “The Valley on ESPN3,” and how Lafayette College hosted an elite neutral site event with a focus on in-venue video entertainment at Yankee Stadium.
Clemson’s Social Video Onslaught at the National Championship Game
The Clemson Tigers may have fallen just short in a thrilling National Championship Game but the program’s social media and video team were flying high all weekend long in Arizona. Members of the team discuss their strategy for producing content for various social platforms, lessons learned that apply to any sporting event year round, and how a work of fiction became one of their most popular pieces of content.
Jonathan Gantt, Clemson University, Director of New and Creative Media
Nik Conklin, Clemson University, Coordinator of Digital Content
Building “The Valley on ESPN3”
This academic year, the Missouri Valley Conference completely re-imagined its live video strategy, accelerating its member institutions to produce upwards of 400 live events, all using the ESPN3 model. How did the conference and its 10 diverse schools turn into a live video juggernaut in such a short amount of time? This in-depth case study offers a peek behind-the-scenes of the facilities that needed to build, the gear that needed to be purchased, and the training that needed to take place to make “The Valley on ESPN3” a reality.
Jack Watkins, Missouri Valley Conference, Associate Commissioner
Derrick Docket, Missouri Valley Conference, Associate Commissioner for New Media Technology
Christopher Jones, Indiana State University, Producer, The Valley on ESPN3
Brandon Hite, Missouri State University, Producer, The Valley on ESPN3
Brian Scheffler, Bradley University, Producer, The Valley on ESPN3
Best Practices In Hosting A Memorable Off-Campus Event
More often than ever before, colleges are holding marquee events at neutral sites to draw a larger crowd or visit a unique venue. So what does that mean for your video operations if you are the “host” team? Lafayette College experienced this in 2014 when it hosted the 150th football meeting with Lehigh at Yankee Stadium. How did the Leopards video team work with Yankee Stadium on the in-venue presentation? What would they do differently? What advice would they offer to a school facing a similar opportunity?
Brooke Eveler, Lafayette College, Video Production Manager
Mark Holtzman, New York Yankees, Executive Director of Non-Baseball Events
Scott Morse, Lafayette College, Director of Athletics Communications & Promotions
The SVG College Sports Summit is less than two months away. Don’t miss out on your chance to come and be a part of the largest professional development and technology conference dedicated exclusively to the college sports video industry.
WHAT DO I GET?
Your $100 registration fee gets you:
- Wednesday night reception at the College Football Hall of Fame
- Access to the entire SVG College Sports Summit program
- Opportunity to meet with 30+ technology vendors in our exhibit hall
- Thursday Lunch
- Thursday night reception following the College Sports Media Awards
- Friday Breakfast
- Unique and hyper-focused opportunity to meet with your peers facing the same challenges you do everyday.
SMALL INVESTMENT, MAJOR RETURNS
Your department has made a commitment to quality video production and distribution, now take your skills and knowledge to the next level. Between registration, our fantastic hotel rate, great prices on flights into and out of Atlanta’s Hartsfield-Jackson International Airport, and easy-to-use public transportation – including the MARTA train system – you can take in everything the SVG College Sports Summit has to offer for under $500.*
*based off online estimates
DISCOUNTED HOTEL ROOM RATE:
$135 a night.
Book your hotel now while rooms last!
2016 CONFERENCE DETAILS:
This year’s event chairman Imry Halevi, Harvard University, Director of Multimedia & Production and the Advisory Committee have put together a fantastic program addressing key areas in content creation and distribution.
- Building and maintaining a conference-wide digital network
- Live event production
- Social video strategy
- Cinematic storytelling
- Asset Management
- Closed Captioning
- Much more!
If you have any questions regarding the event’s program and festivities, please don’t hesitate to reach out to SVG College Director Brandon Costa at firstname.lastname@example.org.
Any questions regarding hotel rooms or event registration, please contact Andrew Lippe at email@example.com.