Webcast: Monetize Video Content With Server-Side Ad Insertion

Video advertising is in a period of transition. Content providers want to personalize ads to maximize revenue, while consumers are increasingly taking advantage of ad blockers. In this webcast, panelists from Elemental and Ooyala highlight how server-side ad insertion reaches more screens with broadcast-quality video and without user interruption. The latest advancements in both server- and client-side ad insertion approaches to content are also discussed. Elemental_Ooyala_Logo_HeaderDate: Thursday, May 26
Time:  8:30 a.m. OST

Broad topics include:

  • The readiness of server-side ad insertion for broad deployment
  • How to overcome common challenges, such as tracking ad playback
  • Current standardization efforts
  • Implementing ad insertion functionality in the cloud

A video demonstration showcases deployment-ready server-side ad insertion featuring Elemental Delta video delivery integrated with Ooyala Live and Ooyala Pulse ad server.

Lionel Bringuier, Director of Product Management for Elemental Technologies
Ashique Anwar, Sr. Product Manager, Live & VOD Platform for Ooyala

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