NeuLion Acquires London-based Saffron Digital
NeuLion has acquired Saffron Digital Limited, a privately held company headquartered in London, England, in an all-cash asset transaction. Saffron Digital helps its customers build multi-platform digital video services for entertainment delivered over-the-top to internet connected devices. Saffron Digital has been working with Hollywood studios and other entertainment content owners for the last ten years, gaining extensive industry expertise and experience in developing and delivering high profile, global premium OTT VOD digital services. The Saffron Digital platform supports advanced implementations of subscription video on demand, electronic sell through and advertising supported video on demand. Each of these business models are major requirements for owners and rights holders of entertainment content interested in rolling out new OTT digital services.“Saffron Digital has a blue-chip customer base that includes Carrefour, BT, Deutsche Telecom, ITV, Tribeca Shortlist, Vidity and others,” says Jason Keane, CEO for Saffron Digital. “We are excited to join NeuLion. As part of NeuLion, we can now offer our customers a compelling OTT platform for all premium digital content with support for all types of business models.”
Keane says the extensive industry knowledge of best-in-class digital entertainment services, offered in combination with the NeuLion’s market leading experience in delivering live TV channels and live sports, offers owners and rights holders of sports, entertainment, movies and TV channels, a market leading platform, all from one company.
Neulion and Saffron believe that the combined synergies of both companies can transform OTT challenges faced by owners and rights holders of live and on demand content and turn them into solutions by reducing project complexities for all content rights holders of existing and new OTT services by decreasing the number of vendors involved in their projects and significantly decreasing time to market for new OTT and TVE services in comparison to other technology options. Both companies also support all video formats, in up to 4K Ultra HD, for the delivery of premium entertainment services and offer complete streaming and download merchandizing support for all business models – SVOD, transactional, electronic sell through, and advertising; all protected with a multiple DRM implementation.