BAMTech to Design Suite of Live Streaming Products For Silver Chalice As Part Of New Partnership
Silver Chalice Ventures (SCV), has entered a digital media rights, technology and investment partnership with BAMTech, highlighted by a new suite of live streaming products and experiences coming to college sports fans across mobile and connected platforms later this year. Financial terms of the partnership were not disclosed.
Under the agreement, BAMTech, MLBAM’s technology arm, will provide its technology infrastructure and have access to distribute the ACC Digital Network and Campus Insiders with its more than 3,000 live collegiate events in new consumer products and services. Campus Insiders and the ACC Digital Network will transition to BAMTech’s streaming platform and pursue expansion of its portfolio of collegiate sports rights.
BAMTech also acquired an equity position in SCV, an affiliate of the Chicago White Sox, marking the first outside investment SCV has taken since launching the ACC Digital Network, Campus Insiders and 120 Sports.
“Silver Chalice has focused on building partnerships with rightsholders, producing compelling content and delivering it to college sports fans where they want it, when they want it. Our networks are built to sit at the intersection of great content and powerful technology, providing our rightsholders, partners, sponsors and viewers access to the best possible experiences,” said Brooks Boyer, Chief Executive Officer of Silver Chalice Ventures. “BAMTech has established itself as a global leader in distributing live and video on demand content across every platform. Having BAMTech as both an equity and technology partner creates innumerable new opportunities to explore and leverage rights in the ever-changing media landscape.”
Silver Chalice launched its digital sports network business in 2011 with the introduction of the ACC Digital Network, a ground-breaking partnership with the Conference and Raycom Sports, which continues to provide game highlights, Must See Moments, full game archives, interviews, student athlete and coach access and special features on a daily basis. Since then, Campus Insiders has launched its comprehensive original news reporting and social media content operation and has strategic partnerships with the Big 12 Conference, Mountain West Conference, the West Coast Conference, the Patriot League, Conference USA and the CIAA. Campus Insiders also is the exclusive home of the Nova Home Loans Arizona Bowl, which was founded in part by Campus Insiders in 2015 and was the first and only digitally-focused college football bowl game broadcast.
Campus Insiders and the ACC Digital Network boast a vibrant list of distribution partners for their respective live game and video-on-demand offerings that includes Verizon’s go90, Sling TV, Twitter, MSN.com, Yahoo, YouTube and USA Today Sports, among others. College sports fans also have access to Campus Insiders video highlights and programming on connected devices such as Apple TV, Roku and Amazon Fire TV as well as Facebook and Twitter.