Introducing SVG Digital, a New Initiative Dedicated to the New Age of Sports-Video Content

The dynamic world of video-content creation and distribution is dramatically changing the sports-media landscape and to help Sports Video Group (SVG) members new and old better understand and embrace this environment, the SVG is pleased to launch its SVG Digital initiative.

SVG Digital is dedicated to covering the biggest developments, influencers, and trends in social media, OTT, mobile, and data-driven industries. SVG Digital will also offer industry outreach and networking events designed to bring together the worlds of end users and technology developers to collaborate and continue to push the sports-media industry forward.

The keystone to SVG Digital will be the SVG Digital Summit, which is set to debut on Dec. 12 at the New York Hilton Midtown in New York City. The event will be highlighted by a keynote conversation with Bleacher Report President Rory Brown. Professionals from networks, media companies, leagues, and teams that work in such areas as live-streaming video, social media, OTT-platform and mobile-app development, and much more are encouraged to attend and become a part of the growing SVG Digital community.

“Our December Summit is the perfect place to hold this inaugural event,” explains Ken Kerschbaumer, SVG, co-executive director, editorial services. “It has a diverse mix of industry professionals who can all benefit from the topics will be discussed.”

SVG is also pleased to introduce the SVG Digital Advisory Committee, which comprises outstanding leaders and innovative minds to help guide the direction of the organization, consult on various group initiatives, and enable more dialogue across different industry segments:

• Michael Allen, NBA, SVP, Digital Products and Emerging Technology
• Eric Black, NBC Sports, Chief Technology Officer, Digital (Committee Chairman)
• Jayne Bussman-Wise, NYCFC, Director, Digital Marketing
• Chad Evans, MLBAM, SVP, Mobile Product Development
• Steve Hellmuth, NBA Entertainment, EVP, Operations and Technology
• William Mao, MP & Silva, VP, Digital
• Rob Shaw, Facebook, Global Sports Media Partnerships
• Michael Spirito, Fox Sports Regional Networks, YES Network, VP, Business Development and Digital Media

“Digital media has had a profound impact on the way media companies, leagues, and teams interact with their viewers and fans, and the time has come for SVG to shine a brighter light on the personalities and issues of the day,” says Brandon Costa, director, SVG Digital. “Fans want to watch their favorite content when they want and on whatever platform they want, and SVG Digital will enable the industry to come together and work through both the technological and creative opportunities that lie ahead.”

To follow and engage with SVG Digital, follow our new Facebook page and begin engaging with this blossoming community today!

To learn more and to become a part of SVG Digital, contact Brandon Costa, director, SVG Digital, at [email protected] or visit the SVG website,  www.sportsvideo.org.