IBC 2017

IBC 2017: AWS Elemental to get busy with video production, distribution and asset management

AWS Elemental will spotlight innovations in video production, distribution and asset management at the 2017 IBC show on stand 5.C80. The company will share insights into the future of the video ecosystem across a series of conference sessions and on-stand technology demonstrations to help content providers take full advantage of next generation video processing and delivery workflows.

The company will demonstrate a variety of innovative workflows and technologies, all of which run in the cloud and on-premises. High Dynamic Range – Broadcast of HDR 10 and HLG channels using any combination of HLG, HDR 10 and SDR source content with AWS Elemental Live, enabling broadcasters to launch HDR channels with a mix of existing SDR and HDR content, including promotions, advertisements, motion graphic overlay and program content; Live Channel Playout – A software-based approach to linear 24/7 broadcast channel creation that reduces video workflow complexity, improves resiliency and lowers operational costs; Managing massive VOD libraries – Spotlighting the simplified management of massive VOD content libraries as a single AWS Elemental Delta node manages one million VOD assets, stored in Amazon Simple Storage Service (Amazon S3) and each associated with a thumbnail and metadata.

Also, Frame accurate live-to-VOD functionality – Frame accurate live-to-VOD clipping will show how content providers can create broadcast quality assets from a live stream, achieve immediate availability of catch-up and clipped assets, and save time and cost by only transcoding assets as needed with AWS Elemental software and Amazon Rekognition; and Cloud-based ingest services – AWS Elemental will showcase a range of integrations with cloud-based solutions for ingest, including AVC and HEVC codecs using RTMP and RTP with forward error correction as well as integrations designed to promote J2K TR-01 contribution, allowing standard contribution sources to be ingested into cloud services.

The company will also unveil updates to cloud migration and workflow support as well as new capabilities for delivering superior augmented and virtual reality experiences.

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