Blue Ant Media Selects Evertz UHD Solution for Launch of ‘Love Nature 4K’ Channel in Canada
Evertz Microsystems’ UHD solution was selected by Blue Ant Media for its recently launched Love Nature 4K (Ultra-HD) linear TV channel in Canada, now available to subscribers on cable carrier, Videotron.
The new 4K channel offers the same line-up of exclusive wildlife and nature series as seen on Love Nature’s pre-existing HD channel, but for the first time, will give Canadian TV audiences the advantage of enjoying the programming in its optimal, 4K resolution.
“Evertz is considered a leader in providing innovative solutions for UHD and their commitment to service speaks for itself,” says Ajay Sirohi, VP, Technology, Blue Ant Media. “We are thrilled with our collaboration with Evertz to bring Love Nature 4K TV to audiences in Canada.”
Love Nature’s 4K TV leverages Evertz’s advanced Mediator and OvertureRT LIVE technologies. Mediator provides Blue Ant with a fully automated workflow including content preparation, media asset management (MAM), and playout automation. Blue Ant Media will use OvertureRT LIVE 4K integrated playout engines under Mediator control for this new UHD channel.
“Evertz and Blue Ant Media have a long standing and deep partnership. This relationship and the existing core Mediator system, allowed us to define a quick and simple way to add an additional 4K channel to their system with only incremental costs,” says Dan Turow, Vice President of File Based Solutions at Evertz.