ESPN, FIBA Make Multiyear Agreement Through September 2021
ESPN and FIBA have signed a multiyear agreement which is effective now through September, 2021, and includes the right to distribute events across ESPN’s linear, digital and direct-to-consumer platforms.
The deal includes exclusive rights to more than 1,300 games, including the World Cup, Women’s World Cup, all Continental Championships, U17 and U19 Championships, Qualifying for the Olympics, World Cup and Continental Championships.
“ESPN is excited to continue our partnership with FIBA as the popularity of international basketball continues to ascend,” says Burke Magnus, executive vice-president, programming and scheduling. This is our largest deal to date with FIBA, which will expand our year-round basketball presence exponentially.”
“The USA is FIBA’s top ranked country and the home of basketball,” says Frank Leenders, Director General of FIBA Media and Marketing Services. Our agreement with ESPN means that fans will get to see the very best of international basketball on a regular basis.
Additionally, ESPN will have exclusive live look-ins, in-progress highlights and unlimited use of game clips and highlights to use across its linear, digital and mobile/app platforms.