Stadium Inks Syndication Deal With Dailymotion
Dailymotion has announced a syndication partnership with the multi-platform sports network Stadium, the joint venture between Sinclair Broadcast Group, Silver Chalice, and 120 Sports launched last year. Through the partnership, Stadium will syndicate on demand sports highlights, original programming, daily studio programming, and more to Dailymotion’s expansive content platform, available via mobile app, OTT, and desktop. The announcement is part of a broader distribution strategy designed to bring Stadium’s 24/7 video content to fans and audiences wherever they consume sports.
To kick off the partnership, all week long, Stadium will provide Dailymotion viewers with in-depth news and analysis around the Super Bowl, including insight on the players, teams and predictions for the big game.
The Dailymotion video discovery platform empowers a global community of entertainment-seekers to explore the web’s best video content from premium creators and publishers across four key categories: sports, news, music, and entertainment. Additional syndication partners include BBC News, Billboard/The Hollywood Reporter, Bloomberg Media, CBS Sports, Cheddar, Condé Nast Entertainment, Fox Deportes, Group Nine Media, Hearst Magazines Digital Media, NESN, UFC, VICE, and more.
“Sports is one of our most important content verticals at Dailymotion given fans’ ever-growing demand for fresh video content about their favorite athletes and teams,” says Jolie Roberts, Head of US Sports Partnerships at Dailymotion.” We’re excited to partner with Stadium given their innovations in digital sports media and their focus on creating compelling content that engages sports fans across a host of formats.”
“As we continue to focus on our strategy of reaching fans wherever they consume sports content, we’re excited to expand our growing roster of distribution partners to Dailymotion,” says Brendan Canning, Senior Vice President and head of distribution at Stadium. “Having launched Stadium just over 100 days ago, we continue to build out a live and on demand sports platform that satiates the needs of the modern sports fan.”