NAB 2018

NAB 2018: Spectra Logic Announces BlackPearl Integration with Avid MediaCentral, Spring Events

Spectra Logic today announced that its BlackPearl Converged Storage System now integrates with Avid MediaCentra. The joint solution enables users on the MediaCentral platform to manage, track and store their assets on a high-capacity system that eliminates complexities and simplifies workflows. From content ingest to distribution, media and entertainment professionals can access, manipulate and preserve high-value digital assets effortlessly and affordably, leveraging the full suite of Avid’s tools and solutions, and Spectra’s BlackPearl system.

Avid’s MediaCentral accelerates every part of the workflow, reliably integrating newsrooms, sports, post-production and live-production into a single scalable user experience. Spectra’s BlackPearl provides organizations with complete control of their data via multi-tiered storage to disk, tape and/or public cloud. The joint offering reduces the need for costly third-party data movers and eliminates legacy proprietary formats, providing users with full control of their assets. Adapting readily to evolving media workflows, the integration between Spectra and Avid solutions improves production and cost efficiencies while letting teams access, share and store media assets quickly and securely.

“Users look to Avid and Spectra to help them optimize standards-based workflows, allowing them to edit, produce and preserve their valuable content in a timely and protected manner,” says Alan Hoff, vice president, market solutions for Avid. “Our tight collaboration with Spectra through the Avid Alliance Partner Program allows us to provide users with a simple, fast and cost-effective end-to-end solution to manage and safeguard their creative assets.”

“BlackPearl has gained tremendous traction in the media and entertainment industry because of its ability to adapt to a wide-range of workflows,” says Matt Starr, Spectra CTO. “This scalable, flexible and economical joint solution eliminates traditional licensing and automates the entire workflow to meet the needs of today’s evolving market.”

Spectra Logic Announces Spring 2018 Industry Events
Spectra Logic will be participating in various events worldwide this spring. These important trade shows include NAB 2018 (April 9-12), ISC West (April 11-13), GlobusWorld (April 25-26), HPE Discover (June 19-21), ISC Germany (June 25-27), and Broadcast Asia (June 26-28).

Spectra Logic executives will share expertise with existing and prospective customers, partners, and professionals, and showcase Spectra’s suite of data storage solutions – including the new Spectra Stack, a highly scalable, modular and affordable tape library that launched this spring.

“These events not only offer us a unique chance to connect with customers and partners, but also to take the pulse of the industries that are crucial to our business,” says Betsy Doughty, vice president of corporate marketing, at Spectra Logic. “Spectra’s hybrid storage ecosystem is relevant to many vertical markets, including Media and Entertainment, High Performance Computing and Video Surveillance, to name a few. By understanding what makes these markets tick, we create solutions that predict the evolving needs of our customers.”