Bleacher Report Live Partners With The World Surf League
Bleacher Report Live – Turner Sports’ new premium sports streaming platform – has reached a wide-ranging partnership with the World Surf League (WSL) to distribute live coverage while becoming the official destination for championship-caliber VOD content, replays and highlights for the league. As part of the agreement, beginning this season, Turner Ignite Sports will also partner with WSL to sell sponsorship opportunities.
The new partnership – showcasing the world’s best professional surfing events – will begin with the inaugural Founders’ Cup of Surfing presented by Michelob ULTRA Pure Gold, May 5-6. B/R Live will offer 12 hours of live Founders’ Cup coverage at the WSL Surf Ranch, in which five teams representing USA, Brazil, Australia, Europe and a World Team will compete over the two-day specialty event held in Lemoore, CA.
The Founders’ Cup of Surfing will feature men and women competing alongside one another in the team format that will add a new dimension to surfing competitions. The teams will be made up of three men and two women from each region and the five-person teams will compete against one another. B/R Live will also livestream additional WSL events throughout the 2018 season.
“World Surf League has an established community of very passionate fans and B/R Live will serve as a destination for those seeking direct access to these exciting competitions that showcase the best surfers in the world,” says Hania Poole, vice president and general manager, B/R Live. “From live event competitions to on-demand content and a deep collection of video highlights, we’re looking forward to creating the best experience for fans to discover this premium content on B/R Live.”
“It’s an exciting time for surfing and the World Surf League as the sport’s popularity and interest continues to grow,” says Sophie Goldschmidt, WSL Chief Executive Officer. “Our new B/R Live partnership is evidence of this and we are thrilled to offer sports fans another way to enjoy incredible WSL surfing action live and on demand.”
The WSL joins the growing portfolio of live sports events that will be available directly through B/R Live including the UEFA Champions League and UEFA Europa League, NBA League Pass games, 65 NCAA Championships, the PGA Championship, National Lacrosse League, The Spring League, World Arm Wrestling League and more. B/R Live is currently available on iOS, Android and the Web.