2018 FIFA World Cup: |drive| Powers Fox Sports' Graphics Package in Russia
|drive| was tasked with creating a stunning and comprehensive identity package for the 2018 FIFA World Cup on FOX. The project included on-air graphics, topical promo, set design, augmented reality designs, set monitor and environmental print graphics.
CLICK HERE for a look at Fox Sports overall package (opens, bumps, interstitials, promos, etc.) for the 2018 FIFA World Cup.
In addition, |drive| played a key role in in the Moscow Studio design for Fox Sports. In collaboration with JHD Group, the team at |drive| directed the expansion of our on-air package into the overall concept, decor, detail, and experience of the studio environment. |drive| also designed a system of innovative AR graphics to add more dimension to studio features.
CLICK HERE for a look at Fox Sports’ Moscow Studio design and integration at the 2018 FIFA World Cup.