The SVG Podcast: Omar Raja, Founder, House of Highlights
As account hits 10 million followers on Instagram, the young founder reflects on lessons learned
Story Highlights
Over the past few years, Instagram account House of Highlights has developed a reputation in the industry as a case study for successful video-highlights distribution and fan engagement. Earlier this month, the account reached a milestone, logging 10 million followers on Instagram.
Today, SVG’s Brandon Costa is joined on The SVG Podcast by House of Highlights founder Omar Raja, who discusses how the account was founded, what it was like working with Bleacher Report (and Turner Sports) when HofH was acquired by the major sports property, what he has learned from working within the constructs of a large media organization, and what he thinks traditional media can learn from a success story like House of Highlights.
The SVG Podcast is for the sports-video–production professional looking to keep up with the latest in sports-video–production operations and technology. The program features interviews with some of the biggest, most influential names in the sports-video business talking trends and topics that are making an impact on the industry.
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Sports Video Group: @sportsvideo
Ken Kerschbaumer: @kenkersch
Brandon Costa: @SVG_Brandon