NAB NY 2018: LiveU To Showcase LU300 HEVC Solution

At NAB NY 2018, LiveU will continue to expand its HEVC solutions with the addition of the LU300 HEVC. The LU300 HEVC solution puts hardware-based LiveU HEVC high-quality video transport technology into a super robust, and affordable, solution. LiveU’s hardware-based HEVC encoding technology provides longer battery life and delivers the maximum image quality at any bit rate versus software-based HEVC technology. The LU300 is tailored to customers requiring a smaller field unit for high-quality video-on-the-go. This expands the HEVC portfolio that includes flawless 4K HEVC solutions.

“We’re the only vendor broadcasting 4K over cellular connections,” says Mike Savello, LiveU VP of Sales, Americas. “We leveraged our custom 4K HEVC implementation to deliver the highest quality signals possible using today’s cellular technology at the Olympics in South Korea and the FIFA World Cup in Russia this year. Customers worldwide have been telling us that the quality of their HEVC live video coverage is exceptional and this will only get better when 5G becomes a reality.”

Several of LiveU’s partners will be demonstrating LiveU’s HEVC family of products in their NAB NY booths including Broadfield Distributing (Booth N119), Varto Technologies (Booth N1139), HB Communications (N1042), B&H Photo (N225), Markertek (N1024), and Broadcast Integration Services (N827).