Eutelsat Cirrus Backs Mondo Globo’s Launch of New Arabic TV Offer

Eutelsat Communications has secured the first customer for its recently launched Eutelsat CIRRUS delivery solution, with video distributor, Mondo Globo/MCNC.

Telearabia PRO, Mondo Globo’s new TV platform of Arabic-language SD channels, specifically targets the European hospitality sector. It comprises six premium Arabic lifestyle and entertainment channels, including three MBC Group channels. Fully-assembled through Eutelsat CIRRUS, the platform is available on Eutelsat’s HOTBIRD neighborhood located at 13° East and features live channel broadcasting, channel numbering, programme information, and content security.

This offer has been confirmed by the luxury hotel brand Edwardian Hotels London and will be made available to guests who want to enjoy their favorite MENA channels while staying in the UK.

“I am very pleased that our new TV solution has already found its first home with Mondo Globo,” says Gerry O’Sullivan, Eutelsat’s Executive Vice President, Global TV and Video. “The selection of Eutelsat CIRRUS by Mondo Globo illustrates its benefits as a one-stop shop solution for greenfield platforms looking to take a fully-integrated solution to market.”

“Eutelsat CIRRUS is the ideal delivery system for our new Telearabia PRO offer, combining the strengths of traditional DTH with next-generation features, which will greatly benefit from the reach of Eutelsat’s HOTBIRD neighborhood,” says Cedric Aoun, President of Mondo Globo/MCNC. “By adopting this turnkey assembly solution, we have been able to offer the first comprehensive Arabic TV offer to the hospitality market in Europe.”

“Edwardian Hotels London is delighted to have partnered with Mondo Globo/MCNC and Eutelsat to provide a true “home away from home” experience for our guests from the MENA region,” says Nick Kalsi of Edwardian Hotels London. “This partnership is an innovative response to feedback from our Middle Eastern guests who regularly express to us a desire to catch up with their favorite Arabic programmes while staying in our hotels.”